Module Level Prospectus

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Advertising Media

This course looks at various advertising media available to clubs – from email marketing through to traditional print media.

Study Time: 2 to 3 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Matthew Orwin & David Reeves

Course Cost: From £23+VAT

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Customer Data Collection

Collecting contact information from visitors and guests is a crucial building block to a cost-effective marketing plan. This course shows how 100% data collection can be achieved at any club.

Study Time: 1 to 2 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Matthew Orwin & David Reeves

Course Cost: From £15+VAT

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Golf Days, Societies & Group Bookings

This course examines the different types of group bookings and their positives and negatives to the business. It looks at how you can establish a thorough monitoring system to assess group booking performance at your club. The course concludes with looking at proven successful group booking promotions and initiatives.

Study Time: 6 to 7 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Matthew Orwin & David Reeves

Course Cost: From £50+VAT

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Green Fee Promotions

This course looks at visitor and guest green fees specifically and examines some of the promotions and initiatives that successful clubs have implemented.

Study Time: 2 to 3 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Author: Matthew Orwin & David Reeves

Course Cost: From £23+VAT

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Membership Promotions & Initiatives

This is a very practical course that explores the different strategies, tactics and promotions that can be employed to generate membership enquiries and leads.

Study Time: 2 to 3 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Matthew Orwin & David Reeves

Course Cost: From £23+VAT

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Golf Membership Leads & Appraisal

This course examines the membership marketplace and takes an in-depth look at different membership categories, profiles of member and payment & contract options.

Study Time: 3 to 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Matthew Orwin & David Reeves

Course Cost: From £30+VAT

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Member Referral & Community Marketing

The first looks at the great opportunities available at many clubs in promoting member referral campaigns, or member-get-member promotions. The second looks at how a club can reach out the local community and help reduce the perceived barriers-to-entry that many non-golfers believe exist at golf clubs.

Study Time: 3 to 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Matthew Orwin & David Reeves

Course Cost: From £30+VAT

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Strategic Planning for Golf Clubs

This course explores the actions a golf club Manager or committee member should take in order to develop a strategic plan for their club - answering three core questions: Where are we now? Where do we want to be? How do we get there?.

Study Time: 3 to 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Author: Jerry Kilby CCM

Course Cost: From £30+VAT

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Course Environment & Climate

The environment and climate that a golf course resides in are crucial factors to how the golf course itself is managed. This course explores these environmental and climatic factors and the impact they have on course maintenance.

Study Time: 3 to 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Laurence Pithie

Course Cost: From £30+VAT

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Cultural Greenkeeping Practices

This course explores in-depth the importance of aeration, top dressing, scarification and over-seeding in providing true and sustainable surfaces that balance both the expectations of the golf consumer with the needs of the grass plant to stay healthy and, ultimately, survive.

Study Time: 6 to 7 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Laurence Pithie

Course Cost: From £50+VAT

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Fundamentals of Managing Turf

As the name suggests, this is a great course to introduce yourself to the fundamentals of managing turf on a golf course - soil, plant growth, water management, mowing and nutrient supply.

Study Time: 6 to 7 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Laurence Pithie

Course Cost: From £50+VAT

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Managing Golf Course Maintenance

This is a great course for gaining a better understanding of the Manager’s role in maintaining a golf course exploring the role of the Course Manager through to components of a Course Management Strategy.

Study Time: 3 to 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Author: Laurence Pithie

Course Cost: From £30+VAT

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Turf Diseases

Turf diseases can soon cause untold damage to a golf course and, ultimately, destroy the reputation of a golf business in very quick time. This course looks at the primary diseases that can occur on a golf course and seriously impact the playing surfaces for the golf.

Study Time: 4 to 5 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Laurence Pithie

Course Cost: From £38+VAT

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Turf Disorders

Turf disorders can have a dramatic and negatively impactful impact on a golf course. This course looks at the main disorders that can be experienced, how to minimise the risk of their outbreak and how to cure them if they do take hold.

Study Time: 4 to 5 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Laurence Pithie

Course Cost: From £38+VAT

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Turf Pests

A turf pest can be broadly described as a ‘troublesome or destructive creature’ that negatively impacts the condition of a golf course. In reality, they are any living organism that directly or indirectly adversely affects the quality of the playing surface. This course takes a look at the most prevalent ones in existence in the UK.

Study Time: 3 to 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Laurence Pithie

Course Cost: From £30+VAT

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Coaching Golf to Children

The Coaching Golf to Children elearning course is a broad introduction to coaching golf to children. It is aimed at both people who are new to coaching children and experienced coaches who are looking for a new perspective on their coaching.

Study Time: 6 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Author: Neil Plimmer & Jonathan Shipstone

Course Cost: £70+VAT

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Children & Parents

This course is about our clients – children and parents – and what they want and need from golf coaching sessions.

Study Time: 4 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Neil Plimmer & Jonathan Shipstone

Course Cost: £55+VAT

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Golf Skills & Techniques

This course explores children’s learning of golf skills and techniques.

Study Time: 6 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Neil Plimmer & Jonathan Shipstone

Course Cost: £70+VAT

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Running Golf Coaching Sessions

This course looks at the practicalities of setting up and running golf coaching sessions for children.

Study Time: 8 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Neil Plimmer & Jonathan Shipstone

Course Cost: From £80+VAT

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Keeping Children Safe & Managing Behaviour

One of a coach’s main responsibilities is to keep each child safe. In fact, when children come to coaching sessions, or going on the golf course, the coach has a legal responsibility to make sure that they are both safe and feel safe, physically and emotionally.

Study Time: 6 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Neil Plimmer & Jonathan Shipstone

Course Cost: From £70+VAT

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Recruit, Retain Grow

A well-trained, skilled and motivated coach with the right business approach can generate long term, sustainable and meaningful revenues from coaching children and young people. This course demonstrates how this can be done.

Study Time: 6 hours approx
Time Limit: 6-months to complete
Tutor Support: Included
Authors: Neil Plimmer & Jonathan Shipstone

Course Cost: £70+VAT