Advertising Media

Study Time

2 to 3 hours approximately

Time Limit

6 months

Support

Included

Start Date

Any time

Authors

Matthew Orwin & David Reeves

Price

From £23 +VAT
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Overview

In an increasingly competitive marketplace, golf clubs must take a pro-active stance in advertising their clubs products and services in order to maintain and increase revenues. This course looks at various advertising media available to clubs – from email marketing through to traditional print media.

Contents

– Advertising to our Visitor Data
– Advertising to Potential New Customers
– Purchasing & Creating Databases
– Seven Times to Exhaustion
– Advertising Timing

Completing the Course

Delegates must complete the self-assessed end-of-course quiz to be awarded the “Promote Golf Module in Advertising Media”.

Certificate Qualification

This course also counts towards the “Driving Green Fee Revenues” and “Generating Membership Leads” Certificate courses.

PGA Members

On completion/participation of this course, PGA Professionals will be provided with valid supporting evidence and information from us so that it can be added as a structured formal learning opportunity on their CPD records.

What graduates say...

Neil McBride

"Straightforward but good content. Solid information with facts on why certain methods work and others don’t."

Matt Lilley

"Very informative."

Kirstin Scott

"Fantastic short course. Great from Promote Golf to allow some courses free during the UK lock down period."

Adrienne Engleman

"Good. Simple common sense and to the point."

Christian Goodman

"Very useful short online course to give some ideas for Advertising Media."

Harry Harwood

"Very good and easy to follow."

John Laws

"I am sure this will help me in the future, good course."

Adam Robertson

"It was a fun way to challenge yourself and learn new ideas."

Standard Price

£30 +VAT

Preferential Price

£23 +VAT

Preferential prices are available to members of the PGA of GB&I, PGA of Canada, Golf Club Stewards Association and for employees of clubs using Material Matters.

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