Website
A Website into Your Golf Business
Your website is the window into your golf business. Indeed, with ecommerce solutions it can become an important and integral part of your business – it can become your brochure, shop, counter and till.
Through our sister company at Promote Marketing, Promote Golf have a wealth of experience both designing, building and maintaining websites. Furthermore, we’re a WordPress specialist – so we’re comfortable with the Content Management System used by over 80% of websites on the World Wide Web.
But great website architecture isn’t only about how it looks. Right from the very beginning of the design phase there needs to be attention paid to how the website will best ‘rank’ with search engines. Furthermore, website content and structure can have a significant impact on your Pay-Per-Click campaigns – a poorly thought through site can increase click costs considerably.
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Design
Great website design is eye-catching and memorable, displaying just what needs to be displayed in a clean, uncluttered design that tempts people to click further.
It is a representation of your golf venue, so it can’t be left to cowboy Mac-monkeys – and there’s plenty of them around!
Promote Golf consider all the factors involved in website design to create a site that harvests opportunities for your business.
WordPress Management
WordPress is a free-to-use Content Management System used by the vast majority of the websites on the internet. Nevertheless, no website is a static thing – it constantly needs updating to remain a safe, useable tool for the consumer.
Promote Golf can manage this process, taking the pressure off you and ensuring your site is fully functional all of the time.
SEO
SEO stands for “Search Engine Optimisation”. Sounds heavy, but in reality it’s about doing lots of relatively smalls things to ensure your website features at the top of Google and Bing.
The backbone of great SEO is content – primary the words that you use on each of your website pages. Search engines examine these words and those that are likely to best return useful information to the searcher get ranked higher on search engines.
Promote Golf's experience in the golf business, plus their team’s knowledge of SEO at sister company Promote Marketing, can combine for the best results.
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We realise every website and every golf business is different, so we have a range of packages to suit all golf business shapes and sizes.